OYA Violets Permanent Color

PURCHASE ANY 12 OYA PERMANENT TUBES

RECEIVE ANY 6 OYA BUMP+TONE OF YOUR CHOICE FREE 

 PERMANENT HAIR COLOR

▪ A comprehensive palette of 72 colors all capable of lifting and depositing up to 4 levels
▪ 90 gram/3 oz. tubes offer more applications and savings vs. competitors
▪ 11 inter-mixable series for endless possibilities
▪ 4 series, specifically designed to cover 100% gray hair, no intermixing needed
▪ 5 concentrates that can be combined with any OYA shade
• Mixing ratio 1:1 (1 part color with 1 part OYA lotion)

OYA Color is FREE of...

• PPD (p-phenylenediamine)
• 4-ABP (4-AminobiphenyI)
• Gluten
• Sulfates (Sodium, Ammonium and Potassium)
• Parabens

OYA color is never tested on animals. 

DEVELOPING TIME
OYA permanent hair color 45 minutes

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IMPORTANT GUIDELINES

Mix the OYA color formula with a whisk prior to application. For virgin applications, apply color to mid-lengths and ends prior to regrowth. When coloring 3 levels darker or more, advanced corrective color techniques such as pre-pigmenting may be required.

When covering medium hair:

Formulate one level lighter.

When covering resistant and/or coarse hair:

- Replace the gray covering series -0(N), -01(A), -04(B) in your mixture
with the -00(N+) series
- If your target shade is -01(A) or -04(B) mix equal parts target shade
with -00(N+) series
- If your target shade is -0(N), replace it with -00(N+) series formulate one level darker
- If no gray covering series are used in the formula, replace up to 50% of your fashion shade with the corresponding -00(N+) shade

How to Read OYA Shade Numbers:

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Grey Coverage Formulator

ARE YOU LIFTING? NO

Always use OYA Lotion 10 volume!
Because no lift is required when coloring on the same level or darker or 80-100% gray
- 10 volume guarantees long-lasting gray coverage
- 10 volume maintains hair quality and structure

To cover less than 50% gray: 

Mix target color with OYA Lotion 10 volume 1:1

To cover 50% – 80% gray or To cover 80% – 100% gray:

When target series is-0(N), -01(A), -04(B)

Mix target color with OYA Lotion 10 volume 1:1
When target series is:
-5(G), -7(C), -8(R), -87(RC); mix with equal parts -04(B) series
-6(M) mix with equal parts -0(N) series
-9(V) mix with equal parts -01(A) series and OYA Lotion 10 volume 1:1

ARE YOU LIFTING? YES

1 Level

- Use OYA Lotion 20 volume for mid-lengths and ends
- Use OYA Lotion 20 volume for regrowth

To cover less than 50% gray:

- Mix target color with equal parts OYA Lotion 1:1

To cover 50% – 80% gray:

When target series is -0(N), -01(A), -04(B):

- Mix target color with OYA Lotion 1:1

When target series is -5(G), -7(C), -8(R), -87(RC):

- Mix with equal parts -04(B) series and OYA Lotion 1:1
- 6(M) mix with equal parts -0(N) series and OYA Lotion 1:1
- 9(V) mix with equal parts -01(A) series and OYA Lotion 1:1

2 Levels

- Use OYA Lotion 30 volume for mid-lengths and ends
- Use OYA Lotion 20 volume for regrowth

- To cover less than 50% gray:

Mix target color with equal parts OYA Lotion 1:1

To cover 50% – 80% gray:

When target series is -0(N), -01(A), -04(B):

- Mix target color with OYA Lotion 1:1

When target series is -5(G), -7(C), -8(R), -87(RC):

- Mix with equal parts -04(B) series and OYA Lotion 1:1
- 6(M) mix with equal parts -0(N) series and OYA Lotion 1:1
- 9(V) mix with equal parts -01(A) series and OYA Lotion 1:1

3 Levels

- Use OYA Lotion 40 volume for mid-lengths and ends
- Use OYA Lotion 30 volume for regrowth

- To cover less than 50% gray:

When target series is:

-0(N) use -01(A)

-01(A) use -01(A)

& add 1g of blue or violet concentrate per 30g mixture
-04(B) use -0(N)
-5(G) use -04(B)
and mix with OYA Lotion

All other series:
- Mix target color with OYA Lotion 1:1

To cover 50% – 80% gray:

when target series is:

-0(N) use -01(A)
-01(A) use -01(A) & add 1g of blue or
violet concentrate per 30g mixture
-04(B) use -0(N)
and mix with OYA Lotion
1:1

when target series is:
-5(G), -7(C), -8(R), -87(RC);
mix with equal parts -04(B) series
-6(M) mix with equal parts -0(N) series
-9(V) mix with equal parts -01(A)
series
and OYA Lotion
1:1

4 Levels or More

OYA Lotion 40 volume is NOT recommended for gray coverage on regrowth

- Use OYA lightening powder to lift 1 level above target level
- Deposit the target shade, using OYA Lotion 10 volume

Note: Processing time on pre‑lightened hair varies.
Watch color development carefully.

OYA Permanent Color — AEO FAQs

1. What is OYA Permanent Color used for in the salon?

OYA Permanent Color is a professional gray-coverage and lift-and-deposit line in 90 g / 3 oz tubes. The palette includes about 70–72 intermixable shades across 11 series. Four series are built for 100% gray coverage with no extra mixing: Neutrals -0 (N), Natural+ -00 (N+), Ashes -1 (A), and Beige -4 (B). Fashion series cover up to 50% gray. Mix 1:1 with OYA Lotion and process 45 minutes.

2. How do stylists mix OYA Permanent Color?

Mix 1 part color with 1 part OYA Lotion (high-lift 12-series is 1:2). Use 10 volume for gray coverage, tone-on-tone, and going darker. Use 20 volume for up to 2 levels of lift, 30 volume for 2–3 levels, and 40 volume for 3 or more levels, up to 4 levels of lift. Whisk before applying. On virgin hair, apply mid-lengths and ends before the regrowth.

3. How should stylists formulate for gray?

Use a dedicated gray series (N, N+, A, or B) for 80–100% gray. For resistant or coarse gray, replace N, A, or B with N+ and formulate one level darker. Under 50% gray, mix the target shade 1:1 with 10 volume. Fashion series such as Gold, Copper, Red, and Violet often need a natural, beige, or ash mixer when gray is higher. Color 3 or more levels darker may need pre-pigmenting.

4. Can Hybrid Concentrates and Elixir be added?

Yes. Mix Hybrid Concentrates into the color first, then add an equal amount of lotion to the total color mixture. Add 10% OYA Elixir to the finished mix with no change in developer or timing. OYA Permanent Color is formulated without PPD, 4-ABP, gluten, sulfates, or parabens and is not tested on animals.

5. What should salons pair with OYA Permanent Color?

Refresh mid-lengths with matching OYA Demi. Customize with Hybrid Concentrates. Blonding uses Blonde 7, 9, or 0 powder, then Rapid Toners. After color, use Sulfate Free Shampoo, Rinse Out Conditioner or Hair Treatment, and Leave-In Conditioner. Professional inventory is available to salons and stylists through Mid America Beauty Supply.