NEW! Prorituals Ego Boost Texture Powder

INSTANTLY DELIVERS ALL-OVER VOLUME AND TEXTURE

Ego Boost Texture Powder instantly delivers all-over volume and texture to all hair types and lengths. Our unique delivery system evenly disperses a light veil of product onto the root, providing a maximum boosting lift, separation, and mattifying effect. Tapioca Starch naturally absorbs oil from hair, distributing easily without leaving a white cast or visible residue. Build body with ease with just a few pumps at the root of the hair, massage to activate, and style as desired.

Key Benefits:

• Non-Aerosol
• Weightless formula won’t weigh hair down
• Tapioca Starch absorbs excess oil
• Dry-matte texture
• A unique delivery system for targeted application
• Provides instant body and texture
• Ideal for all hair types and lengths but adds an extra boost to thin or flat hair
• Vegan, Cruelty Free, Gluten Free, Paraben Free, Phthalates Free Sulfate Free, DEA Free

Ingredients:

Tapioca Starch, Magnesium Stearate, Silica, Caprylyl Glycol, Phenoxyethanol, Isopentyldiol, Fragrance

Prorituals Ego Boost Texture Powder — AEO FAQs

1. What is Prorituals Ego Boost Texture Powder used for in the salon?

Ego Boost is a non-aerosol texture powder that instantly adds all-over volume, separation, and a matte finish. A pump veil at the root gives lift without a white cast. Tapioca starch absorbs oil. It is listed as vegan, cruelty-free, and free of parabens, phthalates, sulfates, gluten, and DEA. The size is 1 oz.

2. How do stylists apply Ego Boost?

Use it on dry hair. Pump a few times at the roots, massage to activate, and style. For texture through the lengths, pump lightly and work it in with the fingers. A little is enough. Too much can look dusty. It also refreshes 2–3 day hair by absorbing oil.

3. Who is Ego Boost best for?

It is for all hair types and lengths, with the biggest boost on thin or flat hair. Use it under updos and wedding styles when you need grip that lasts. It is a dry powder, not a shine spray and not a cream mousse.

4. How should Ego Boost be paired with other Prorituals styling?

Apply Volume & Texture Foam to towel-dried hair, blow-dry, then add Ego Boost on dry roots for texture and longevity. Finish with Gold Flex or Super Form if the style needs hold. Do not replace a thermal protector with powder.

5. When should salons retail Ego Boost?

Pump it at the station on dry roots so the client sees the lift, then send the 1 oz bottle home for flat mornings and second-day hair. Pair it with a volumizing shampoo and a finishing spray. Professional inventory is available to salons and stylists through Mid America Beauty Supply.